简体|繁体|English
 
 

Marketing Teaching Forum:

Marketing teaching Forum is organized by Marketing Specialty Teaching Guidance Committee of Business Administration Discipline, Ministry of Education. Foreign professors who are rich in teaching are also invited to share their experiences.

  • Topic 1: How to Teach Marketing through Experiential Learning?
  • Speaker: Professor Yanan Wang (Williams School of Business, Bishop’s University.)

  • Topic 2: Thesis Writing Workshop
  • Speaker: Professor Jonathan Deschenes (HEC Montreal, Canada)

  • Topic 3: Marketing Teaching Platform building based on innovation and entrepreneurship
  • Speaker: Professor Chen Zhangwang (Fuzhou University)

  • Topic 4: Marketing Professional Innovation Training Mode
  • Speaker: Professor Fei Xianzheng (Zhongnan University of Economics and Law)

  • Topic 5: “1-2-3-4-5-6" Talents Training Mode
  • Speaker: Professor Xu Dayou (Guizhou University of Finance and Vice-President)

  • Topic 6: Marketing professional training facing challenges
  • Speaker: Professor Tian Zhilong (Huazhong University of Science and Technology)

  • Topic 7: Interaction between university and corporation in the process of talents training
  • Speaker: Professor Yang Zhilin (City University of Hong Kong)